Bulgarian Wine Hub

Welcome to our journey of bringing the exquisite flavors of Bulgarian wine to Belgium. Our adventure began with a deep love for Bulgarian wine and a realization that these exceptional wines were scarcely available in the Belgian market.

Driven by our passion and the desire to share Bulgaria’s hidden gems, we embarked on a mission to introduce Belgians to the rich and diverse world of Bulgarian wines.


Bulgaria boasts a winemaking tradition that dates back thousands of years, with unique grape varieties that are largely unknown outside its borders. Our goal is to shine a spotlight on these remarkable wines and the dedicated winemakers behind them.

Each bottle we import tells a story of heritage, craftsmanship, and the distinct terroir of Bulgaria.


We believe that wine is more than just a drink; it’s an experience that connects people, cultures, and traditions. By bringing Bulgarian wines to Belgium, we hope to offer you a taste of Bulgaria’s rich history and vibrant winemaking culture.

Our Story

Bulgarian Wine Regions

The Danubian plain - North Bulgaria

Located between the Danube River and the Stara Planina Mountains, the Danubian Plain is one of Bulgaria’s most important wine-producing areas. The region benefits from a temperate continental climate with warm summers and cold winters, creating excellent conditions for growing both white and red grape varieties.


This area is known for fresh and balanced wines.

With a long tradition of winemaking and modern techniques, the Danubian Plain continues to be a reliable source of high-quality Bulgarian wines.

Black Sea Coast - Eastern Bulgaria

The Black Sea Coast region is home to around 30% of Bulgaria’s vineyards and is especially known for its high-quality white wines. Thanks to its warm summers and mild winters, the area enjoys a long growing season. The dry, sunny autumns allow grapes to ripen slowly and develop concentrated sugars, ideal for producing expressive and well-balanced wines.


This coastal region combines a long tradition with favorable natural conditions, making it one of Bulgaria’s most important areas for white wine production.


A wide range of white grape varieties thrive here, including Dimyat, Muscat, Chardonnay and Traminer. The diverse soil types across the region add complexity and character to the wines.


Among the most notable local grapes is Dimyat, an ancient Bulgarian variety valued for its versatility.

Thracian Valley - Southern Bulgaria

Located in southern Bulgaria, the Thracian Lowlands are widely regarded as the country’s premier wine region. This area enjoys a moderate continental climate with warm summers, mild winters, and well-distributed rainfall, ideal conditions for growing high-quality grapes. The vineyards benefit from a variety of soil types, including cinnamon forest soils, alluvial and deluvial deposits, and distinctive resin-rich earth.


With its perfect balance of climate, soil, and tradition, the Thracian Lowlands continue to define Bulgaria’s reputation for bold and expressive red wines.


Protected from harsh northern winds, this fertile region is especially suited to red grape varieties. Typical Bulgarian grapes as Ruby and the local favorite Mavrud thrive here, producing full-bodied, complex wines with excellent aging potential.


Mavrud, an indigenous Bulgarian grape, is the standout variety of the region. Known for its deep color, rich aromas of red fruit and spice, and firm yet smooth tannins, Mavrud is central to the identity of Thracian winemaking.

Struma River Valley - Southwestern Bulgaria

Tucked between mountain ranges in southwestern Bulgaria, the Struma River Valley is a distinctive wine region shaped by a mix of Mediterranean and continental influences. The long, warm autumns and mild winters provide ideal conditions for grape growing, while the diverse soils including cinnamon and brown forest soils, alluvial deposits, and mountain meadow soils contribute to the region’s unique terroir.

This area is particularly well-suited to red grape varieties. 


In the Struma Valley, tradition, climate, and landscape come together to create wines that are unmistakably tied to their originrich, expressive, and uniquely Bulgarian.


The hallmark of the region is the local Broadleaf Melnik grape, a late-ripening variety with deep historical roots. Known for its bold flavors, spice, and excellent aging potential, Broadleaf Melnik is a true expression of the region’s heritage.

Sakar Hills - Southearstern Bulgaria

Located in southeastern Bulgaria, the Sakar Hills region is a rising star in the country’s wine landscape. Known for its unspoiled natural beauty and exceptional viticultural potential, Sakar offers a unique combination of rugged terrain and ideal growing conditions for premium wines.


The region’s hot, dry climate is balanced by seasonal rainfall and underground water reserves, making it well-suited for grape cultivation. Sakar sits on ancient volcanic ground, resulting in highly diverse soils rich in granite, quartz, clay, fossilized sea shells, and iron. All key contributors to the region’s distinct wine profiles.


Red varieties like Rubin thrive on the sun-drenched slopes, producing bold, structured wines with strong character. Meanwhile, crisp and mineral-driven white wines also emerge from the area, showcasing the terroir’s versatility.

Our Wineries

We are proud to partner with Logodaj Winery, a standout producer from Bulgaria’s renowned Struma Valley. This region is known for its warm climate, mineral-rich soils, and ideal conditions for growing characterful red grape varieties. Logodaj Winery combines these natural advantages with over two decades of winemaking expertise to craft wines that are both expressive and true to their origin.


What makes Logodaj special is their deep dedication to local traditions, especially through their work with indigenous grape varieties like Broadleaf Melnik and Rubin. These rare regional wines offer a unique flavor profile that can’t be found anywhere else.


At the same time, the winery’s modern techniques and high standards of production ensure consistency and quality across their entire portfolio.


Logodaj’s wines capture the essence of Southwestern Bulgaria. We are excited to bring these distinctive wines to a broader audience. Wines that tell a story of place, tradition, and innovation.

We collaborate with Staro Oryahovo Winery, a boutique producer located near Bulgaria’s Black Sea Coast. One of the country’s most promising regions for elegant white and rosé wines. With its mild maritime climate, mineral-rich soils, and long growing season, this area is ideal for crafting expressive, aromatic wines with freshness and finesse.


Staro Oryahovo stands out for its hands-on, artisanal approach to winemaking. Every step, from the vineyard to the bottle is guided by a deep respect for the land and a clear vision for quality. The winery focuses on both international and local varieties, producing clean, well-structured wines that reflect the purity of their coastal terroir.


Whether it’s their Varnenski Misket, floral Dimyat, or characterful rosés, Staro Oryahovo’s wines offer a fresh and contemporary expression of Bulgaria’s winemaking potential. We are proud to support their work and share their carefully crafted wines with wine lovers seeking something unique, authentic, and memorable.

How We Work

Bulgarian Wine Hub specializes in import and distribution of premium Bulgarian wines, exclusively catering to the business-to-business (B2B) market.

Whether you own a wine shop, restaurant, or bar, we are your trusted partner in bringing the unique flavours of Bulgaria's renowned wine regions to your customers.

Our goal is to streamline the entire process, from sourcing directly from select Bulgarian wineries to handling the importation and distribution.


With our end-to-end service, we make it easy for businesses to access and stock fine Bulgarian wines that appeal to a broad range of wine enthusiasts.

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