Privacy policy

Privacy Policy

Effective Date: 27/04/2026

Website: BulgarianWineHub.be

1. Introduction

At BulgarianWineHub.be, operated by Aylyak, we respect your privacy and are committed to protecting your personal data.

This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website, place an order, contact us, or interact with us.

We process personal data in accordance with applicable Belgian and European data protection laws, including the General Data Protection Regulation (GDPR).

2. Data Controller

Aylyak
Rosstal 3
3140 Keerbergen
Belgium
VAT Number: BE0778759649
Email: contactus@bulgarianwinehub.be

3. Personal Data We Collect

Depending on how you use our website, we may collect:

Information you provide directly:

  • Full name
  • Billing address
  • Delivery address
  • Email address
  • Telephone number
  • Order details
  • Payment-related information (processed securely by payment providers)
  • Messages or enquiries you send us

Information collected automatically:

  • IP address
  • Browser type
  • Device information
  • Website usage data
  • Cookies and analytics data

4. How We Use Your Data

We may use your data to:

  • Process and deliver orders
  • Communicate regarding purchases
  • Provide customer service
  • Manage returns or refunds
  • Improve website performance
  • Prevent fraud or misuse
  • Comply with legal obligations
  • Send marketing emails where legally permitted or consented

5. Legal Basis for Processing

Under GDPR, we process your data based on one or more of the following legal grounds:

  • Performance of a contract
  • Compliance with legal obligations
  • Legitimate business interests
  • Your consent (where required)

6. Payment Processing

Payments are processed by trusted third-party payment providers. We do not store full payment card details on our own systems.

Such providers process your information under their own privacy and security policies.

7. Sharing Your Data

We may share relevant personal data only where necessary with:

  • Payment providers
  • Shipping carriers
  • Website hosting providers
  • IT and support service providers
  • Accountants or legal advisers
  • Authorities where legally required

We do not sell your personal data.

8. International Transfers

Where service providers process data outside the European Economic Area, appropriate legal safeguards will be used in accordance with GDPR.

9. Data Retention

We retain personal data only for as long as necessary for:

  • Fulfilling orders
  • Accounting and tax obligations
  • Resolving disputes
  • Legal compliance
  • Legitimate business records

10. Your Rights

Subject to applicable law, you may have the right to:

  • Access your personal data
  • Correct inaccurate data
  • Request deletion
  • Restrict processing
  • Object to processing
  • Request data portability
  • Withdraw consent where relevant
  • Lodge a complaint with the competent data protection authority

To exercise your rights, contact: contactus@bulgarianwinehub.be

11. Cookies

Our website may use cookies and similar technologies to improve functionality, analytics, and user experience.

Where legally required, we will request consent before placing non-essential cookies.

Please also see our separate Cookie Policy.

12. Security

We take appropriate technical and organisational measures to protect your personal data against unauthorized access, loss, misuse, or disclosure.

However, no internet transmission can be guaranteed fully secure.

13. Age Restriction

Our products are intended for persons legally permitted to purchase alcohol under Belgian law.

We do not knowingly collect data from minors for alcohol sales purposes.

14. Third-Party Links

Our website may contain links to external websites. We are not responsible for the privacy practices of third-party websites.

15. Updates to This Policy

We may update this Privacy Policy from time to time. The latest version will always be published on BulgarianWineHub.be.

16. Contact Us

Aylyak
Rosstal 3
3140 Keerbergen
Belgium
Email: contactus@bulgarianwinehub.be